Wednesday, December 12, 2012

Doing Patent Monetization The Right Way

By Celia Hall


Patent monetization gives companies the ability to generate more revenues by selling or imposing to others the patents that they have. Nevertheless, if a company decides to do this, they need to consider a few things first. There are certain steps that they need to follow in order to get the most out of the process. Here are the details worth thinking about.

It is essential to plan first before undertaking any measure. But before any type of planning can even take place, it is necessary to lay down the goals of the project first. These goals will serve as your motivation for achievement. They will help measure the degree of fulfillment you should be feeling later on.

The main goal of companies for selling their patents is to make money out of it. If they want to uphold their high position in the industry too, they need to stay powerful in all aspects. Specific goals may also include recovering the money invested on certain projects like research and development, and blowing off another competitor in the lever.

Selling companies should know the worth of what they are going to sell. It is never wise to merely sell anything of no value, especially if you are thinking of ensuring a large amount of money for returns. Therefore, companies need to determine which patents they should be selling in the first place.

Other than the values of the patents to be sold, selling companies may also want to determine if there are any infringers for their patents. This can be opportunity for them to sell. They also need to know if the claims of their patents are strong enough and if they will serve the technological needs, both core and non core, of prospect buyers.

There are also several ways available in which you can sell your patents. One of which is through litigation. If you find out there are infringers, you can target them to buy your patents. You can also get assistance for indirect licensing in which a third party will be needed. Participating in patent brokers sales can also be beneficial.

Other companies prefer doing the selling hands on. They can do this by using their own patents on their own products. Certain establishments can assist their client commercial companies in doing this. For companies who are quite inexperienced in this type of procedure, getting a third party for help might be recommendable.

To make the campaign more likely to be successful, it is important to determine who to sell the patents to. Determine potential buyers by getting a background about your prospects' financial goals. Find out how much risks are they willing to take and how active they want to get in the monetizing of patents. Since you will be needing money to campaign your patents, determine an allowable budget is also important.

It is never easy to engage in patent monetization. But then again, if done right, it can guarantee a lot of benefits. For novices though, hiring the right third party assistant would be advisable. There are many companies ready to provide assistance. You need to check on their experience, customer service, cost and credibility before hiring one.




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